• What is RSS?
• How do I start using RSS feeds?
• Using ReeferTrends RSS feed on your site

What is RSS?

Keeping up to date with essential information you want can be a full time job in itself. Wouldn't it be better to have the latest news from all the best sources delivered to you automatically, rather than clicking around the internet from site to site?

RSS allows you to browse all your selected sites new content in one place. You can get the latest headlines and articles (or even audio files, photographs or video in some cases), as soon as they are published, without having to remember to visit each site every day.

Not all websites provide RSS, but its popularity is growing fast. Nearly all serious news sites provide the service including the BBC, Guardian, New York Times and CNN to name but a few.

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How do I start using RSS feeds?

To make the best use of RSS you need a news reader. This is a piece of software or service that checks RSS feeds and shows you the content according to your preferences. There are two different types, service based (which are accessed using a browser and provided by the likes of Google), and application based (which are installed onto your machine).

Browser-based news readers let you catch up with your RSS feed subscriptions from any computer or hand held with internet access (great for when you away from your desk), whereas installed applications get the stories and store them on your main computer. The difference is similar to the way that you either download your e-mail using Outlook, or keep it on a web-based service like Hotmail.

RSS logos
There are a few different logos used for RSS. Some sites use their own logo such as Yahoo but the orange 'livemark' (top) is fast becoming the standard.Once you have chosen a news reader, all you have to do is to decide what content you want to receive in your news reader, by finding and subscribing to the relevant RSS feeds. For example, if you would like the latest Reefer Trends News stories, simply visit the site and you will notice an orange RSS button on the right hand side.

Some browsers, including Firefox, Opera, Safari and Internet Explorer 7, automatically check for RSS feeds for you when you visit a website, and display an icon (like the ones shown here) when they find one. This can make subscribing to RSS feeds much easier. For more details on these, please check their websites.

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Using ReeferTrends RSS feed on your site

If you run a website, you can use our RSS feed to display the latest Reefer headlines on your site. This will make your site look more up-to-date and provide your visitors with useful information.

Copy and paste the code below and insert between the <head> tags in the page the feed is to appear. This code enables browsers to automatically detect the RSS feed in your page and is optional.

Copy and paste the code below and insert between the <body> tags in the page where the ticker is to appear. The ticker is designed to occupy the whole width of the containing item.

The code above is designed to work in MSIE, Netscape, Firefox and Safari.

You can find the direct feed here http://www.reefertrends.com/rss/reefer.xml If you need help to integrate the feed into your site or don't have the resource to do it in-house call us here and we will ask our web people to get in touch.

Note: we do require that attribution be used when ReeferTrends content appears and that the feed remains in its original form. We reserve the right to prevent the distribution of ReeferTrends content.

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